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International Product Marketing Manager

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Date: Jan 20, 2019

Location: Hungerford, England, GB, RG17 0YL

Company: CDK

Job Description

Accelerate Your Career

Drive global technology


We’re a global market leader in providing software and digital marketing solutions to the automotive industry. We’re innovating the way that automotive dealerships drive their customers’ car-buying experience from the moment they run a search online all the way through to bringing their car back in for a service. Join us and be a part of the evolution.


We’re large enough to make a difference but small enough for your voice to be heard. This means that we are an organisation where every person matters. You can make an impact on the success of our business and that of our customers regardless of what career you decide to pursue.


Purpose of role


Accountable for coaching and developing the in-market product marketing managers and work with them to understand the needs, requirements and opportunities of the defined marketplace – representing customers, manufacturers (aligned with IMR team), competitor activity, legal, fiscal, cultural requirements as well as market and technological trends through research and market engagement (internal and external). To centrally develop local market processes and ensure fulfilment of those needs, requirements and opportunities – responsible for the support of launch, adoption and overall success of all CDK products across all markets. (Subject to change and evolution of regions and markets.)


Key Duties & Responsibilities


To lead, coach and develop the in-market Senior Product Marketing Managers and enable them to:


  • Collaborate with regional or local teams of product marketing managers who represent the CDKI markets to align strategies.
  • Accountable for product pricing for the defined marketplace within CDKI
  • Define and execute on the market strategy
    • Existing products in existing market
    • New products in existing market
  • Foster innovation in team, products and processes to meet the current and future needs of the marketplace.
  • Be responsible for the financial performance of the portfolio in the defined marketplace.
  • Responsible for the value proposition for the defined marketplace.
  • Be accountable for the performance of the portfolio to support in-market operational teams (sales, training, implementation and support).
  • Engage and align with Product Management organisation to achieve product delivery plans.
  • Engage and align with other business stakeholders to achieve product delivery plans – R&D, operations, finance, legal, security, HR
  • Be the evangelist for their marketplace, internally and externally.


Why a career with CDK Global?


We demand diversity. Our people may be spread across countries, continents and cultures, but we’re united by a passion and enthusiasm to drive our business forward. This means no matter where you work you’ll feel like part of our global team. Diverse backgrounds, ideas and experiences are the only way to deliver world-class service to our customers. Our differences are our strengths


Your benefits. To help us attract and retain the best, we pay people according to performance, not length of service. We will also help you grow your career, not only through focused investment in learning and development but also by enabling you to explore the exciting opportunities our global market has to offer.


The perfect opportunity awaits. Start your career with CDK Global.

Job Segment: Product Marketing, Marketing Manager, Product Manager, Marketing, Operations

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